JDE Summer
After two successful years, we needed to approach this project with fresh eyes, ensuring long term success by keeping our look and feel fresh year on year…
The task was challenging — keep the good and dial up the summer occasion — with beautifully shot imagery and bright summery colours to cut through the cluttered in-store environment, we created impact with engagement across social channels, pre-store and in-store POS with a sampling campaign to drive trial.
